ClearTech’s Commitment to Diversity Highlighted by Leading AV Industry Publication April 2021
Nothing’s more powerful than an idea whose time has come.
One tiny example: Recently we spoke about the importance of diversity in the AV industry, and no sooner did we share our thoughts than the National Systems Contractors Association (NSCA) asked us to write an article for publication in INTEGRATE, its influential online magazine. In the days since it was published, we’ve received very positive feedback from many quarters.
What gives the idea so much resonance at this moment? First, there’s the self-evident truth that in our fast-changing industry, diversity is of real value to our clients. The broader our range of insights into how technology can be applied, the more on-target our solutions will be. That’s because the world isn’t just changing for us; it’s changing for our customers. They need the wisdom and skills of people who bring a wide range of life experiences to their work. Bottom line: The AV sector flourishes when we mirror the populations we serve.
Diversity also offers a way forward in addressing the hiring crunch in our industry. Though AV technology is cutting edge and AV sector growth is steady and impressive, we just don’t have the high profile of the Apples, Googles and Amazons of the world (which is ironic, because all those companies depend on AV to function). The fact is, many driven, talented people don’t go into AV simply because it hasn’t been presented to them as an option. Our experience at ClearTech shows something very powerful: Open your eyes to the talent in your midst, make the effort to cultivate it, and you will be astonished by the value a diverse workforce brings to your team. A passage from the article:
“Today our staff represents tremendous diversity, with the average age of a ClearTech employee at about 30. That isn’t the norm in our industry – nor is the fact that our most powerful marketing mind was originally a delivery person with a knack for digital design and IT. Our most formidable operational mind? That belongs to a young woman who came to us an account temp filling a payroll clerk position.”
Take a few minutes to check out the INTEGRATE article in its entirety. Regardless of the nature of your company – whether you’re an integrator, manufacturer or complementary service provider – you stand to benefit by embracing the power of diversity. Talent abounds; we just have to open our eyes to it.
